Pono Travelers

The Hawaiian word “pono” translates to mean “righteousness” or “to do what is right”. Pono Travelers seek to travel sustainably and in a manner that respects the environment and culture of Hawaii.

What Pono Travelers Do

Pono Travelers are HEA members that participate in the recertification process of Certified Sustainable Tour Operators. Pono Travelers conduct evaluations of tour operators and provide constructive feedback from the perspective of a sustainably-minded traveler. They evaluate tours for authenticity, quality of program and information, safety, & enjoyableness.

Become A Pono Traveler

Pono Traveler Evaluation and Reporting

Once confirmed, Pono Travelers complete the following steps:

  • Assigned to a tour operator and tour by the Program Manager

    Check out the tour details like a visitor.

  • Conducts a ride-along evaluation

    Go out on tour and enjoy yourself.

Redline Rafting Crew
Register As A Pono Traveler
Pono Traveler Webinar
Pono Traveler Webinar Quiz
Submit a Final Report